Search Engine Optimization and
Marketing Strategies
There are no secret formulas to great search engine rankings.
On the web are well published articles and books that can tell you
all you need to know about ranking high in the search engines. So
the natural question would be why should we outsource it to another
firm?
The answer to
that is because this is all that we do. Keeping up to date on the
search engines and their every changing search criteria is a full
time job. Knowing the basics of the search mechanics is not always
enough. You need to not only keep a firm eye on the strategic
overview of what you are doing across the site, but having the
technical tactical knowledge of how to execute.
By using time
proven linking and keyword methodologies, we can help you get the
edge on your competition. SEO Puzzle will take the time to look at
what your competitors are doing and use that information to push you
ahead of them in the search engines. We are committed to only
improving your rankings and doing no harm; we will never implement
changes that are questionable or known as “black hat” tricks on your
site. The efforts to implement these tactics are wasted in the long
run. The search engines will figure out how to detect them and you
risk losing your listing all together.
Search Engine Optimization
We will work
with you to optimize your website to target the keywords that will
bring the customers that are looking for your product or service to
you through both general and specific searches. Using those
keywords we will extrapolate an even greater list of keywords that
can be used to generate more pages to increase your websites
relevancy based on what people are searching for in the search
engines right now. Performing search engine
optimization on your web pages is the beginning building block
to generating organic search traffic.
Link Building
Link building
is one of the most important things one can do to improve website
relevancy and rankings. The problem is it is also one of the
most abused and misunderstood. Just putting up a links page
and exchanging links with anyone who asks will do little to help
your efforts. In fact if you exchange links with the wrong
website you can actually end up hurting your overall rankings.
SEO Puzzle will help you plan out and execute a effective
link building strategy based on
reciprocal content exchanges.
Pay Per Click Management
Pay Per Click
(PPC) advertising is the quickest way to generate targeted sales
leads to your website. Because you can see almost real-time
results, it is easy to make changes to the ads to test new ideas to
improve ROI. SEO Puzzle will help you evaluate the keywords to
target and the ideal prices to pay. We oversee the ad writing
to make sure only the most qualified lead click through to your
site. We can make sure that the web pages these customers are
sent to are optimized to convert to sales. All of this while
staying within your assigned marketing budget giving you the biggest
bang for your buck. Pay Per Click
management will be an ongoing commitment as market conditions
can change quickly.
Our Clients
We want
to partner with you for the long term. Every step of the way we will
be in communication to keep you in the loop. This is very important
because a SEO company is marketing your company. You do not want
something questionable going out in your name because your SEO moves
forward without your approval.
Our clients receive the following and more as part of our Company Values.
Open Communication is the
key. Our search optimizers will work with you every step of
the way.
Specialized service geared
toward your specific needs.
Respect the client.
Customer Service with quick-turnaround and dependability.
Continually improving your
site to meet the ever changing search engine criteria.
Commitment to excellence in
all areas
We will work with you on all facets of the search engines to make
sure you get the traffic your business needs, through organic
listings, Pay per click, and Link Exchanges.
Contact Us so we can help you with your SEO
needs
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